(NOTE: Burger King is located at 280 Lowell Street in Wilmington.)
MIAMI, FL — BURGER KING restaurants are introducing a Tex-Mex twist on its famous WHOPPER sandwich nationwide with its new WHOPPERRITO burger-burrito mashup. After a local market debut that sparked widespread demand from guests, BURGER KING restaurants is now taking its WHOPPERRITO national at participating restaurants beginning August 15. The WHOPPERRITO is a new menu item that features the same 100% beef that the WHOPPER sandwich is made with and that’s prepared using the same flame-grilled cooking technique BURGER KING restaurants have been perfecting for over 60 years.
The WHOPPERRITO burger-burrito remix made with 100% beef was originally conceived by a franchisee. BURGER KING restaurants have decided to roll out the menu item nationwide for a limited time while supplies last after it was met with widespread media attention and social media requests. This unique merger is the latest in the brand’s fan-favorite food combinations, coming off the heels of the recent Mac n’ Cheetos launch.
Prepared with many of the same ingredients as the WHOPPER sandwich — with a creamy queso sauce replacing mayonnaise — The WHOPPERRITO burger-burrito hybrid is made with flame-grilled 100% beef and seasoned with a special blend of spices to deliver an authentic Tex-Mex flavor. It is then layered with freshly cut tomatoes, onions and lettuce and topped with pickles and smothered in creamy queso sauce before being wrapped in a flour tortilla.
“We’re infusing classic American fare with Tex-Mex flare,” said Alex Macedo, President, North America, for the BURGER KING brand. “The WHOPPERRITO is a new interpretation of the Tex-Mex trend in a way that only BURGER KING restaurants could imagine and uses the classic flame-grilled 100% beef WHOPPER sandwich meat to set this burger-burrito hybrid apart from other burritos out there.”
The WHOPPERRITO, BURGER KING restaurants’ new food fusion, debuts at the recommended price of $2.99 and as part of a combo meal for the recommended price of $4.99.
About the BURGER KING Brand
Founded in 1954, the BURGER KING brand is the second largest fast food hamburger chain in the world. The original HOME OF THE WHOPPER, the BURGER KING system operates more than 14,000 locations in approximately 100 countries and U.S. territories. Almost 100 percent of BURGER KING restaurants are owned and operated by independent franchisees, many of them family-owned operations that have been in business for decades. The BURGER KING brand is owned by Restaurant Brands International Inc. (TSX,NYSE:QSR), one of the world’s largest quick service restaurant companies with more than $23 billion in system sales and over 19,000 restaurants.
(NOTE: The above press release is from Burger King.)
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